NEW INC Winter Demo Day 2016

There’s something invigorating about the start of a new year. Here at NEW INC, January also marks the midway point in our program and gives us an occasion to check in and see how things are progressing with our incubatees. On January 22nd, in spite of the looming descent of Winter Storm Jonas, we welcomed over 200 guests to the New Museum for our second Winter Demo Day. The afternoon consisted of 20 presentations that offered attendees a glimpse at the  artworks, projects, and products our community is developing. The energy in the room was crackling, as sparks of inspiration and connection unfolded throughout the evening.

Like all our Demo Days, this one showcased the breadth of NEW INC’s community and the various art-meets-tech interpretations our members have dreamt up: immersive theater and dance productions; virtual reality environments; new takes on the experience of memory; platforms for creative collaboration; art projects that investigate our relationship to the internet and digital networks; collections of better-designed gadgets; and more.

After the lightning-round presentations, we welcomed guests up to the Sky Room for an interactive cocktail hour. Mingling over inventive concoctions crafted by sponsors Reyka Vodka and Perrier, guests were able to have a hands-on experience with some of the projects presented on stage.  They chatted one-on-one with members, gave feedback and exchanged business cards, and got the chance to test out some of the more experiments — like the combined scent-and-taste cocktail offered by Miriam Simun, and VR experiences like the immersive Microsoft Kinect experience set up by VolvoxLabs. We were thrilled that this event brought about new connections in our extended community, and we want to invite you into seeing selected imagery from the event, below.

Huge thank you to everyone who participated in demo day, both members and guests. And if you missed it, we hope you'll join us in June for the next round of Demo Day for more artworks, products, and businesses from our vibrant community of cultural practitioners. Subscribe to our newsletter to find out about future events!

Presentations in the New Museum Theater

(Clockwise from top left) Teddy Goitom and Senay Berhe give the audience a look at Afripedia; Artist Andrea Wolf shows work "Weather Has Been Nice"; Will Prince from Parc Office previews "Totems"; NEW INC director Julia Kaganskiy greets the audience (Pictures: Sebastian Taylor)

See all of the Demo Day Presentations on video!




presented Webrecorder, a human-centered archival tool for users to create high-fidelity, interactive, contextual archives dynamic content.


showed SMRTPARKING, an app and a real time on-demand parking spot reservation tool for drivers in mega-cities with limited parking resources. 


talked about +POOL, the initiative to build the world's first water-filtering floating pool.



presented HYPER, a digital magazine and virtual destination for all of your social, fashion, art, and design needs. Hoard virtual objects or purchase them IRL, the choice is yours.


showed Bhold, which creates designs that solve problems. Each product is rapid prototyped and tested by a global tester community, made possible by 3-D printing. 

See the video here.


brought us Minutiae. An anonymous anti- social media experiment in the form of an app that forces users worldwide to simultaneously capture the normally undocumented moments of their lives.


brought the latest project for the Privacy Gift Shop, "Think Privacy," a campaign to raise awareness about privacy, surveillance, and big data.


demoed Vicious Circle, a VR film that puts users in the place of a victim of domestic violence, inside their house with their partner.


brought us KANTRR, which uses new digital technology to merge several industries in one innovative narrative experience.


demoed the dynamic motion graphics, lighting, fabrication and new media technologies they use to help artists and brands connect with audiences.


Kokowa is a workspace where users create and collaborate on custom virtual and augmented reality environments.


brought us INDIGO GREY, a site-specific, immersive theater experience currently in development to reinvent the audience's experience.


demoed Rare Clone, an experiment in wielding the forces of synthetic biology and global marketing tactics to manufacture desire and “save” an endangered species.


showed us Yinte, a platform that through which brands bid on space within individuals' social media content.


Yae Akaiwa and Kensuke Sembo's experimental projects are humorous and innovative explorations of the paradoxes of digital and analog computer- networked environments. 


Teddy Goitom and Senay Berhe shared their platform and visual guide to art, film, photography, fashion, design, music, and culture from African creatives worldwide. 


showed us "Weather Has Been Nice", her series of generative video installations in which vintage found postcards are slowly decomposed.


showed a suite of data embedded objects that train 'us' to perceive information in new ways. Including Totem, a desktop object that renders your calendar through light signals.


demoed Artiphon's INSTRUMENT 1, a single device that can be played as a guitar, piano, drum pad, synthesizer, and many other instruments.

Cocktail Hour in the New Museum Sky Room

(Clockwise from top left) Guests sample Miriam Simun’s Agalinas Acuta cocktail; NEW INC cofounder Karen Wong enjoying the interactive cocktail hour; Artiphon's Jacob Gordon demonstrates the INSTRUMENT 1; Teddy Goitom from Afripedia shares a laugh with a guest; Adam Harvey, Rodrigo Bellott, and Hello Velocity's Lukas Bentel;  Adam Harvey's "Think Privacy" posters; A guest previews Karolina Ziulkoski's VR experience; Garrett and Jason from Hammerstep man their cocktail hour table; Andrea Wolf does a little explaining; Karolina Ziulkoski and her husband; James Orlando's HYPER in-gear; Hello Velocity's Yinte Merchandise (Photos: Linnea Mellander, Sebastian Taylor, and Jesse Untracht-Oakner)


Our favorite SM shares from #newincdemoday

big congrats @juliaxgulia @NEWINC on an awesome #newincdemoday !!! srsly some of the best demos i’ve seen!
A brilliant audience at last night’s @NEWINC demo day. Thank you for letting us share our story. #newincdemoday
We presented our past and future story during the #newincdemoday at the New Museum. Such a pleasure and nice response to our philosophy. Thanks to all who came out to play with the demo upstairs too!
Afripedia: a website and 5-episode documentary about African creatives. “It’s time to change the narrative about Africa” #newincdemoday
You only live once, but data is forever #privacygiftshop #newincdemoday @ New Museum
‘Memory is a narrative construction. Every memory is a new memory...not a function of truth, but of desire.’ - @AndreaWolf #NewIncDemoDay